IntensafireStore Blog

The E3 (Electronic Entertainment Expo for those just joining us) Gaming Conference in Los Angeles, California is undoubtedly the biggest gaming spectacle of the year. It is hard to believe this annual tradition of the latest and greatest in video gaming has now been going on for more than 17 years. E3 has maintained its uniqueness and ‘insider’ type feel by maintaining a policy of exclusivity to only people employed or involved in the video gaming genre or whom maintain a professional relationship with the video gaming industry.

The advantage is you cut down on the riff-raff, n00bs and fanboys who become gaga over a certain game, console or accessory just because they’re fanboys and not because of what is being offered is actually decent. Another advantage is we’re treated to some true to the core, unbiased game, console and accessory news and reviews by true independent journalists. This year, just like the last 5 years, we have representatives from IntensaFireStore.com present in the main exhibition hall to bring you the latest news and info regarding modded controllers directly from the sources.

PS4 Stole the Show
One thing our reps on the floor at E3 can report is that in terms of the next-gen console wars, PS4 has thus far taken the lead. Simply, put, PS4 stole the show at E3 with a blow-your-socks off type presentation that has left both fanboys and casual gamers counting down the days until release.

IGN is reporting that its poll of readers as to who was ‘winning E3’ was responded to thusly: PS4 took 81 % of the votes, Xbox One took 12% of the votes with laggard Nintendo garnering 12 % or reader votes at IGN. While the sample size may have been small, the gap is enormous. This is indicative that in the very early going, many loyal Xbox fans are on the precipice of changing their console allegiance of choice to Sony’s offering. The reasons for Sony’s early lead with its PS4 offering has been summarized nicely by IntensaFireStore.com reps at E3 as the following:

It’s Cheaper...Duh!
Yes, for the first time in recent memory, two next generation consoles being released at the same time are going to be priced drastically different. The PS4 is priced at $399 while the Xbox One is priced at $499.99. Many fans of the PS4 modded controller have pointed out that the console that provides greater value is the PS4 and now it is pricing $100.00 less than its rival. This makes some consumers’ purchasing choice a no-brainer.

No Issues with Pre-Owned Titles
In what may perhaps be a more contentious issue than the price point, are the seeming restrictions the Xbox One may or may not have when it comes to the playback of preowned games and Xbox 360 game titles. Sony has not minced words when it comes to this one, instead indicating the PS4 wont impose any restrictions on pre-owned game titles. This leaves the door open to lending games among friends and renting games. We are also assuming that lending PS4 modded controllers will not be an issue.

True Independence for Game Development.
This was another bomb Sony dropped on our guys at E3. Sony may allow independent game studios to develop games for the PS4. Meaning, that independent game developers may be given free reign to develop and publish their own game titles without Sony assistance and involvement. This may lead to the development of boundless amounts of independent game titles and genres. You can’t go wrong with the largest game library!

Is There Any Reason to get Xbox One?
With word from E3 attendees, journalists, Twitterati, Bloggers and mainstream media being that PS4 beats Xbox One handsdown due to pricing, no DRM issues and true independent game development, we here at IntensaFireStore.com thought it necessary to bring some balance to this equation. Here are the Top 3 Reasons to get an Xbox One instead of a PS4:

Next Generation Controls
When we talk next gen console controls we’re not just talking controller mods. With the Xbox One users are able to control and consume their Xbox One and its content with voice and gesture controls using Kinect and Smartglass. 

Xbox Live
This may just be Microsoft’s ace in the hole for the next gen console battles. Let’s face it, Xbox Live just beats PlayStation Network full stop and there are no signs, even after Sony’s stunning display at E3 that their beefed up network will be able to challenge Xbox Live.

First-Party Game Lineup Available at Launch
We can almost hear Steve Ballmer’s famous developers, developers, developers chant being replace by content, content, content for the Xbox One. Xbox One promises to have a larger first-party game lineup of exclusive titles at the console launch. There’s even talk of a new Halo title to drop at or near launch time. A new Halo! Need we say anything more?!?

Still Can’t Decide?
Well quite frankly neither can we. So take our advice and get both! With the Xbox One slated to be released in late November, that can be what you line up for on Black Friday. With the PS4 slated for release closer to Christmas, that can be your Christmas present. Problem solved. Now, if you’ll excuse us, we’ve got to get back in the lab and continue our engineering work on our PS4 and Xbox One modded controllers.

NEW YORK, NY (PRWEB) - In yet another industry first, IntensaFireStore.com has undertaken what some have classified as the next logical step in its exceptionally rapid growth cycle. To go part and parcel with its other industry firsts including easy to install, no solder rapid fire mods, one-of-a kind hydro dipped camouflage patterns and the most extensive lineup of ‘chromed-out’ controller mods, styles and options, IntensaFireStore.com is proud to introduce a vast selection of products designed specifically with Girl Gamers in mind.

In terms of the overall entertainment landscape, the video game segment is vast and growing at a astronomical rate. Some estimates show the video game sector now accounts for a greater portion of the overall industry’s revenues than that of the music sector and the venerable Hollywood movie industry. These other two industry sectors have long geared their commodities and wares to females and males in such a way that many would describe as an even manner. In terms of the movie industry, this summer’s blockbusters include the Fast & Furious 6 as well as Some Girls. The former is mainly marketed to male movie goes while the latter appeals to those movie watchers of a female persuasion.

In the much maligned music industry, one can attest Selena Gomez’s latest album being marketed with females in mind while Eminem’s music is spun with male listeners and buyers at the forefront of promotions. When one looks at the video game industry, one can draw the conclusion that girl gamers get the short end of the figurative stick. With the release of such industry sales scorchers as Call of Duty: Black Ops 2, Gears or War Judgment and Grand Theft Auto IV, one can clearly surmise that the female gaming genre is not garnered the attention that their male counterparts are.

Although often analyzed, studied and researched, the fact of the matter remains that the relationship between video games and women remains a convoluted relationship of which the complexities have yet to be unravelled. Setting these complexities aside, there is little doubting the female video gaming genre is disenfranchised. The modded controllers segment may be small when compared to the overall size of the video game market, but by being the largest and most trusted vendor in the segment IntensaFireStore.com plays its part in reversing the disenfranchisement, social stereotyping and gender specific product branding by introducing a product line designed by and for women specifically for girl gamers.

Pink Lady Xbox 360 Modded Controller
Long heralded as an industry first, the Pink Lady controller, with its smooth white base accented beautifully with equally smooth pink bumpers, triggers, directional pad and Xbox guide button, has been a mainstay in the Xbox 360 Illuminated Controller category. Among the engineers and developers at IntensaFireStore.com, this Pink Lady rapid fire controller has earned the nickname of the Amelia Earhart of women’s controllers: the first and most endearing. This enduring controller has been a mainstay for birthday, anniversary, Christmas and even Mothers’ Day gifts for the discerning girl gamer who demands both functionality and stunning design that informs all challengers, I am women, hear me roar.

Hello Kitty Premium Xbox 360 Modded Controller
Since Americans first gained a glimpse of the now almost universally recognized adorable bobtail cat with the omnipresent red bow above her left eye, Hello Kitty has garnered a cult status almost equivalent to that of Mickey Mouse, Ronald McDonald and the Pillsbury Doughboy. Hello Kitty holds a special place in the hearts of women and girls alike, and as such, IntensaFireStore.com is proud to feature its Hello Kitty Premium Xbox 360 Modded Controller. However, don’t let its soft colors and adorable kitty demeanor fool competitors, as this modded controller packs all the power that all IntensaFireStore brand controllers have become famous for.

Candy Pink PS3 Modded Controller
Continual growth of the girl gamer line at IntensaFireStore.com is highlighted by the latest offering in the segment, the Candy Pink PS3 Modded Controller. This one-of-a-kind modded controller is offered in a luxurious premium glossy finish that offers unmatched grip with a smooth and sophisticated coating that girl gamers have come to expect. As with all modded controllers at IntensaFireStore.com, this controller is fully customizable and girl gamers may choose from a vast array of trigger upgrades, thumbstick styles and colors, LED lighting options and a large collection of custom made protective controller cases.

With the significant expansion of the girl gamer division, the hiring and promotion of female engineers and graphic artists, IntensaFireStore.com is doing its part to close the disparity gap that exists between male and female gamers in the video gaming sector and specifically in the modded controller segment. Video game culture and folklore has been littered with references to ‘girl gamers’ in a counterproductive or offensive connotation. IntensafireStore.com reverses this trend by embracing this term and as such are pleased to welcome all genders equally to experience the design, functionality, sophistication and most importantly, the industry leading power of its rapid fire mods.

Gamers are encouraged to not be fooled by the soft lines, comfortable grips and brilliant color combinations of the girl gamer line of controllers, as each and every one of these controllers are built from the ground up using brand new Sony and Microsoft controllers Each unit is rigorously tested by male and female technical engineers prior to shipping and is backed by a 6 month warranty. Plus all controllers can be upgraded to the highly coveted HS Master Mod option.

IntensaFireStore.com’s recent editions to its modded controller and rapid fire mods lineup is a reflection of the company’s embrace of the girl gamer segment and its continual pursuance of quality Made-in-America products designed and built from concept to finished product by hard working American men and women.

If you’re like us, you’re still reeling from the Microsoft launch event for the next generation gaming console. Widely speculated to be called the Xbox 720 or Xbox II, Microsoft went with...wait for it...wait for it...Xbox One. Our first impression was: didn’t we already see the Xbox One in 2001 known simply as the Xbox? You must remember that mammoth sized home console unit with the giant X in the console case? People we’re getting full rebuilds of their home entertainment cabinets to house this huge unit and its equally huge A/C Adapter brick. Even though it was released by the all too big monolith that is Microsoft, it was nice to see an American company re-enter the home video game console market to compete with the big Japanese players being Sony, Nintendo and Sega.

Just like Microsoft, IntensaFireStore.com is also an American company specializing in industry leading and award winning custom modded PS3 and Xbox 360 controllers. We here at IntensaFireStore.com have been offering Made-in-America quality IntensaFire branded products for more than 5 years now. With such innovative and industry firsts as Sniper Triple Tap, Fast Reload and User Programmable, we remain gamers’ number one choice for modded controllers.

So What’s This Baby Packin’?
There is no doubting that all the next generation consoles are certainly sporting some pretty impressive status. From the WiiU and now the Xbox One these consoles are must-haves for gamers and tech enthusiasts alike. The details we learned about the Xbox One yesterday are indeed impressive and have us counting down the days to November 30, 2013 (widely speculated as the release date, but not confirmed). Those who saw the launch event, or better yet were in attendance as a few lucky IntensaFireStore.com representatives were, saw some pretty impressive bonus features above and beyond gaming. Nice surprises included fantasy sports integration (bring on the NFL), Skype and Windows 8 integration and even the merging of the unit with live TV. Microsoft is very serious in transforming the Xbox One from a gaming console to a true, integrated home entertainment console. Our controller mods customers are sure excited about this one and not afraid to show it.

Is it Worth the Wait?
Yes, of course it is! This is the next bleeping generation Xbox baby, we’ve been first in line since the arrival of the Xbox in 2001 and will be first in line yet again for this bad boy. Okay, so we may be a little biased with our rapid fire controller, but please indulge us. The next generation gameplay did look impressive, but not out of this world. This is a change from past consoles releasers as it used to be all about the next generation graphics and gaming abilities. This was almost an afterthought at this release. Could be we seeing a shift from ‘It’s all about the graphics’ to ‘Its all about the overall entertainment package?’ Time will be the judge of this. But you got to give Microsoft credit where credit is due for trying this approach.

Good for Watching TV
Yes, cheap modded controller fans this Xbox generation is being garnered as being great for watching TV. But, is this really such a hot feature anymore. Does the average person watch all that much TV? With the advent of NetFlix, tablets and universal broadband, the old network TV style may be going the way of the dodos. Furthermore, lots of fanboys have been clamoring for WiDi to wirelessly integrate their displays and easily stream content without cables and having cable devices tethered. Maybe this will be available on Xbox One II? There is no doubting the Xbox One will computerize users’ living room. The question becomes is wether America is ready for an always on camera and a boxy looking box type Xbox sitting atop their entertainment system.

Our Conclusion
Yes, the Xbox One is worth the wait and price, despite the fact that release date and pricing have yet to be confirmed. This inconspicuous looking next generation console is certainly capable of bringing a more connected and advanced entertainment experience and easily keeps up with or surpasses its next-gen competitors. Now who’s up for a 6 month camp out in front of BestBuy?

Fans of modded controllers for Xbox 360, be sure to mark May 21 on your calendars, unless of course you already have. Microsoft has officially informed the media via an invite of their official press conference scheduled for May 21, 2013 at 10am PDT to take place directly from the belly of the best; Redmond, Washington. NextBox, Xbox 720 or Xbox 360 II, call it what you will, this event is sure to be groundbreaking. IntensaFireStore.com will have a team with boots on the ground in Redmond in order to relay to our loyal modded controller Xbox 360 followers the latest, information and specs as soon as it is uttered by Microsoft.

But What About E3?
Yes, we’ve been under the assumption, which has now been proven to be somewhat false, that all the titillating news regarding the next generation Xbox would be revealed at E3. E3 is after all the biggest video game spectacle of the year and has traditionally been marked by big console and gaming news and an unbelievable movie festival like atmosphere and lets not forget those booth babes. Believe us when we tell you our travel crew was much more excited about hobnobbing in Los Angeles in June then going to Redmond in May. But alas, they must go where the news is, and besides we hear Redmond is beautiful in May. Who wouldn’t prefer a tour of Lake Sammamish or a visit to the Redmond Performing Arts Center instead of instead of touring Hollywood and taking in a Dodgers game? We certainly wont miss the NBA seeing as the Lakers’ performance this year wont have anyone is Seattle opining for an NBA franchise anytime soon.

Just What Are They Gonna Talk Bout?
Larry Hyrb (Major Nelson himself) has been the goto guy for information regarding this conference. We’re left wondering if the Major will be as fired up for this one as CEO Steve Ballmer was in his infamous developers, developers, developers rant. Major Nelson has dangled a carrot in front of our collective noses regarding the May 21 presser, and we quote:

“On that day, we’ll share our vision for Xbox, and give you a real taste of the future. Then, 19 days later at the Electronic Entertainment Expo (E3) in Los Angeles, we’ll continue the conversation and showcase our full lineup of blockbuster games.”

Hey look at that, wait’ll we tell our traveling journalists and press guys that once they are all done in Redmond, they can pack up their ***modded controllers*** and go to E3 as well. From the tech nerds and geeks that are Xbox fanboys to the glitz and glamor (and booth babes) of E3, it’s the best of both worlds!

The Last Ones to the Party
Microsoft is going to be the last of the big 3 home console manufacturers to release details and host events surrounding their next generation console. The WiiU has of course already dropped and we were treated to much pomp and circumstance with the Sony PS4 event in February that had everything except for oddly enough, the actual PS4, but that’s fodder for another day. So now the big player on the block is set to step up to the mic and present us with their show stopper. Best modded controller fans, don’t worry, the last player to the game will surely not be outdone by those other consoles. Major Nelson dropped another interesting nugget indicating the press conference will herald in a “new generation of games, TV and entertainment.” Are you kidding me? It’s looking like we may finally see that all in one home entertainment gaming console that has been touted for years. Indications are the console will plug directly into home cable boxes via HDMI thereby allowing the system to be a true all-in-one entertainment hub.

Nowhere To Go But Up
After the early drama of the always connected Xbox 720 and Adam Orth, the rogue tweeter who made the #dealwithit hash tag infamous, Microsoft has nowhere to go but up. Adam Orth has not so surprisingly resigned and Microsoft is set to make inroads with consumers by telling them, they’ll deal with it. Ars Technica is quoting an internal Xbox team email that indicates users will be able to watch Blu-ray movies, watching live tv and wait for it...yes, playing a single player game. We’re glad Microsoft dealt with this potential consumer firestorm long before gamers has the consoles in their living rooms.

NEW YORK, NY (PRWEB) - IntensaFireStore.com, the company behind such innovations as the DIY IntensaFire Rapid Fire Mod kit, Customizable Controller Mods and Black Ops 2 compatible Rapid Fire Controllers is introducing the next step in its continued growth cycle with the introduction of cutting edge and never-seen-before controller styles and features.

In response to consumer demand and a reflection of significant investment in research, development and design team expansion, IntensaFireStore.com is proud to introduce its newest and most innovative products to date. Breathtaking styling and never before seen in the industry features set these modded controllers apart from any others on the market today and in the future.

These new and updated controller mods have been developed for the most discernible of custom modded controller buyers today and have been optimized for unmatched performance with today’s hottest game titles included Call of Duty: Black Ops 2, Gears of War Judgment, Battlefield 3 and Call of Duty: Modern Warfare 3.

Black Chrome Modded Controller
Xbox 360 custom modded controller fans have been clamoring for years for a Black Chrome Modded Controller, informally referred to as ‘Gun Metal.‘ Xbox gamers’ PS3 brethren have enjoyed the always popular PS3 Gunmetal edition for years now and this product introduction closes this disparity gap for PS3 and Xbox 360 fans alike. This one-of-a-kind controller features a custom black chrome finish accented magnificently with majestic Black-out Custom buttons. The intimidating Black Chrome styling has been known to strike fear into the hearts of all gaming challengers as the Black Chrome gamer stands out as a gamer that is all business.

Purple Chrome Modded Controller
This unique controller style and color signifies a culmination of solicited customer feedback and surveys. The Purple Controller has been described by some users as both crimson and violet, based on perspective. Purple has long been a symbol of nobility and royalty throughout the ages. From the Byzantine era to The Renaissance and now to the battlegrounds of Black Ops 2 and Battlefield 3, this Purple Modded Controller gives gamers that extra edge and features they need, making them gaming royalty. This incomparable controller comes standard with Blue Chrome buttons and triggers that perfectly accent the crimson tones of the controller shell.

Replacer Edition
Ever since Treyarch and Activision introduced gamers and non-gamers alike to their immensely popular ‘The Replacers’ series people have been enthralled with the antics of these life obligations fill ins. The viral Internet meme of the Replacers has now been translated into the Replacer modded controller.

This custom rapid fire controller features the highly coveted HS Master Mod 3.1 Upgrade, which includes more than 12 rapid fire user modes including Rapid Fire, Jitter Burst Fire, DropShot, Sniper Breath, Auto Run and Auto Spot. The Replacer also features a brilliant orange center Guide Button LED ring that perfectly matches the orange frequently used as an accent color by The Replacers themselves. While The Replacers have gamers covered by filling in with their boss, their wife and their family, IntensaFireStore has gamers covered by offering the brilliantly themed exclusive Replacer modded controller.

PS3 Black Ops 2 Equipped Controller
In recognition of the reach and breadth of the Black Ops 2 franchise on both the Xbox 360 and PS3 consoles, IntensaFireStore.com introduces its PS3 version of the Black Ops 2 compatible controller. This alluring controller’s majestic black and radiant orange offer users an eye popping, stand out controller that is optimized for the hottest video game franchise ever. This controller comes complete with 11 plus modes of IntensaFire rapid fire operations including the much maligned Sniper Double Tap, Jitter Fire, Auto-Tagging and a complete user customizable programming mode that offers users limitless customizable rates of fire.

The recent editions to the IntensaFireStore.com controller mod lineup offers users features they’ve been clamoring for with the stunning styling and finish that sets them apart from all other gamers.